So you’ve created this awesome post which you think everyone should read, or perhaps you are sitting with this awesome product you just created and you wish someone will help you to reach your target audience.

You have done all you know, Blog posting, Social media posting.

In fact, you have Instagrammed until the pictures are coming out of your ears but your followers keep dwindling.

Does this look like you?

Not to worry I have a solution, you need something called Blogger Outreach

Blogger outreach is connecting with people who are in your industry who have the reach you require in other to get your Blog or Brand noticed.

They are typically like the Fairy Godmother that will sprinkle their fairy dust on your blog or brand and poof!!!

The magic happens and you suddenly begin to trend. Hahaha, been watching a lot of Kid movies.

But seriously if you desire to get your Blog or Brand out there to attract your target audience, then you have to nail down a solid Blogger outreach strategy.

To nail down a solid Blogger outreach strategy, here is what you need to do

Discover the Bloggers you need

You need to decide what type of Bloggers you need for your brand.

For example, It makes no sense to reach out to a blogger that blogs about general eating habits if you write about trying to lose weight specifically through a method such as Keto, in other words, be specific.

So how do you find such Bloggers?

Firs,t make a  list using these tools

Alltop: This is a content curator, it aggregates the best content out there according to the keywords that you type in.

Buzzsumo: This is a content curator that will help you to discover the top influencers in your niche via their social authority.

Google search: You can also use Google to get the top bloggers in your niche because its algorithm places the best content on the first page.

Once you are done listing the key players in your niche it’s time for you to reach out to them.

This tactic requires a different approach, depending on what you are looking for.

Build a relationship with them:

Bloggers and influencers are people who want to deal with you based on a relationship level.

This means that they are more likely to listen to you if you already have a relationship with them.

You start by sending them an email telling them how their blog has helped you.

If you are brand with a unique product, you may want to point out how your product fits in with their niche and explain the common grounds you both have.

Contribute to their wellbeing:

This can be done by mentioning them in your posts, linking back to them or even offering to help out with a project they are doing, also commenting on their blog post and sharing it with your own audience.

Ask for a favor.

The next thing to do will be to ask for a favor.

While asking, be sure there is something to offer them.

For example, as a brand, you can ask them to collaborate with you on a project that will benefit you both.

As a blogger, you can point out how your post enhances or covers an area which was overlooked.

You can also beg for backlinks to your site while you exchange your services like perhaps providing a digital marketing experience they may need for free.

Conclusion

Deciding to start a Blogger outreach campaign strategy may look like a long way to build your brand but it’s a long way that definitely pays fantastically if you know how to go about it.

Neil Patel mentions that Blogger outreach alone helped him gain about 100,000 visitors to his blog.

The idea of making money from home has changed drastically in the last few years.

Every day people are exploring creative ways to make money either from the home or as a side hustle to accompany what they are already making from their day jobs.

If you are working class personnel or even a stay at home mom who desires to start a small business, this post is for you.

In this post, I will share with you small business ideas that will make you money.

I have written various pieces on how you can make money from your home, but today I focus on how you can discover those creative ways to make money that is unique to you.

Before we delve into the different creative ways to make money, let me start by saying that what is easily attainable by me may not be so for you because we are all different people and hence have different interests.

First, List Your Creative Abilities (Find a Niche)

So the first thing you need to do is to list out your skills, interests, and abilities.

As you go through this exercise, you should be able to discover some of your skills and abilities which you have never thought about making money from.

For instance, someone once told me she knows a woman who makes money from producing key talking points,

Which acts as a conversation starters for people who are nervous about meeting with other people but need to socialize.

So this part of discovering creative ways of making money involves first taking inventory of what you have available to you that you can convert into a money-making venture.

The next step is finding out how to monetize that skill or ability or asset.

If you want to get an in-depth perspective into this particular aspect, I wrote an ebook on how to shine.

It’s a wonderful resource for anyone who wants to get an action plan that will enable him or her shine in their world.

Of course, shining is about exploring your talents and abilities and using it to bless humanity while also making a living about it.

You get it as a free gift if you buy anything from my online store.

If you want a copy of that workbook, then go here to get it.

If you are sure this first step is complete then here are 8 creative ways you can make money

1-Writing:

Writing is a skill that anyone who passed through any form of tutoring should have, however not everyone will be a wordsmith.

Some people just have a knack for telling stories, therefore, making money from their writing skill is a no-brainer for them.

If you love writing but do not like the creative aspect of writing, I will show you one of the creative ways you can make money from your writing skill.

One such way is delving into technical writing.

Technical writing has to do with writing specifically about an industry that you are conversant with.

What this means is that you understand the Technical lingo for that industry and can put together a write up in that industry without breaking a sweat.

Examples of Technical writing Gigs

-Procedures and Manuals

-Listicles about your industry trends

-Write academic papers e.g White papers, ebooks and journals

-Create workflows and charts for your industry

-Write reviews about tools usage and compare functionalities to guide new users.

All these various write-ups have nothing to do with telling stories but with using your already familiar skills to earn money by the side while you work.

Examples of places where you can find opportunities for freelance writing that has to do with Technical writing are Glassdoor, Indeed, etc. For more on this, read this article

2-Online Coaching-One of the creative ways to make Money:

Do you have an expertise in an area, this means, this is an area you have traveled through before therefore you understand the terrain very well.

Coaching may be a way to pass on such skills and assets to someone who is just starting out in that industry so as to enable that person to make better progress than you made when you started out.

Starting an online coaching business may seem daunting but if you are consistent on it, you will win.

The best bet will be to start with platforms which already have communities that are seeking coaching from people.

You don’t have to go look for customers but do your best to serve the ones that come to you.

The good thing about coaching is that it’s not only business starters that need it.

People who are starting out in their careers or perhaps even struggling with a certain aspect of their life need coaching.

Examples of coaching Niches you can explore as one of the creative ways to make money include

-Dieting or Weightloss

-Small business startup

-Career management

-Personal Finance or investing.

-Blogging or online business

-Addiction abandonment

– Life Coach

-Leadership Coach

-Mindset Coach

You can sign up as an independent coach on online platforms where you can find coaching clients.

Example of such platforms is Coach.me Lifecoachhub.

3-Organization Ability.

Are you someone who is a stickler for organizing things, you hate to see anything out of place anywhere around you.

This is one of the creative ways to make money.

creative ways you can make money from your ability to organize Things

-Sell organization binders on platforms like Etsy

-Create a course to teach people how to organize their homes and offices and lives

-Create charts that help offices direct workflow and remove bottlenecks that hinder work progress.

-Run productivity and efficiency seminars for organizations.

In the world of today where people have a lot of stuff to deal with, not being able to track and organize their lives can be a bit of a problem.

When people are organized they are able to be more efficient In producing results.

Sarah of sarahtitus.com is a pro when it comes to creating organization binders for homes.

You can look up her website and see how that has enabled her to make a great amount of money from her online shop.

4-Sell your creative Skills: 

Creativity has suddenly taken a front burner in the make money industry now. People who have design skills are able to make lots of money just by selling their skills.

The explosion of online business has made graphic design a sort after skill.

If you have creative abilities even if it’s not in graphic designs, you can find creative ways to make money from that skill.

For example, you may not want to sell t-shirts or mugs, but you can sell your designs to platforms like Zazzle or Shirtcity or even to individual designers who will pay you a commission once they make a sale

So even if you don’t like to use a computer for your designs, you can sell your handpainted or hand-drawn designs to Etsy sellers.

They will sell your painting for you and pay you a commission.

5-Be a startup pack Creator:

Have you started various businesses or perhaps you have a knack for researching business ideas, consider becoming a start-up pack creator.

Startup packs are supposed to help the owner do the pre-work needed before a business or an adventure takes off.

Being able to prepare one ahead of time will make it easy to avoid undue delays and mistakes that newbies tend to make at the beginning of a business.

Creating different startup packs for different business ideas will be a good money maker for someone who does not want to go into full-time business.

Its like business coaching in a book format.

6-Create Teaching Aids: One of the creative ways to make money for a teacher.

Are you a teacher or perhaps you love teaching but you are not necessarily in the teaching profession.

Creating teaching aids could be one of the creative ways you can make money from home.

Consider the fact that for every time schools need to reopen for each academic session.

Teachers need to revamp their teaching aids from lesson plans to illustration graphics to even cue memory cards which are used for teaching kids.

Therefore, making such products would help you to make a good tidy income.

To help you widen your horizon read this story on how  Ana Digilio a Grade 2 teacher started a company that creates different types of teaching aids for other teachers.

That company is a million dollar company today.

7-Sell Used Goods Online:

Go through your home and find items that you are no longer in need of and sell them.

You can also go to neighborhoods and pick up used items that are to be thrown away as trash, then refurbish them and sell it online in places like eBay, craigslist.

To learn more about selling used goods online, read my post on how to make money reselling used goods.

8-Monetize your Cooking Skills:

If you are a stay at home, chances are that you already do much of your own cooking.

Therefore you can monetize this skill in a creative way by selling your recipes online.

or even designing cooking schedules and meal prep schedules for busy working moms.

Your meal prep and meal plans can be used to make money if you understand how to reach your target market.

If you are lucky to get people who desire to stick to a particular pattern of eating you can draw up meal plans for them.

You may even help them to shop for the quantities that will help them to meet the required meal type they want.

Finally, you can also sell your own baked goods at fairs or at county malls.

Do you want to learn more in-depth ways you can make money from your home?

Sign up for your VIP email list and get access to our Free course?

Today I introduce a topic which every home business and online business person should know about.

It’s an interesting topic about e-commerce personalization.

This piece is a guest post from my friend Ana Bera, a Marketing specialist from subsciptionly.

She brings a fresh perspective on how best to position your online store in other to covert your store visitors to buyers.

E-commerce Personalization: What Is It And How It’s Important

You might have heard about e-commerce personalization but might not be sure about what it is exactly and how it impacts your business.

In simplest terms, e-commerce personalization means offering relevant products, offers, and recommendations to consumers.

That is, you put those things in front of them which they are likely to be interested in.

Here’s an example to help you understand this better.

Let’s say you own an online fashion store with over 1,000 products and 50 product categories.

Your homepage is designed so that it can display 10 products and 5 product categories at a time.

Now, let’s suppose a first-time consume types the URL of your online store. You can either choose to take her to:

-the default homepage which has randomly picked products and product categories;

-a personalized homepage with those products and product categories that are likely to be most relevant for this customer.

The latter is an instance of e-commerce personalization.

At this point, you may be wondering, “But why exactly do I need to show relevant products to customers, particularly when the search function of my site works just fine and web pages load at the speed of light? A consumer can find what she wants in a jiffy.”

This line of thinking is self-defeating on two counts.

Customers Prefer Personalized Experience

First, consumers want a personalized experience.

Many customers decide to cancel their subscription because the subscription box company failed to modify their service according to their respective customers’ requests.

As a business owner, you must give consumers what they like ‘cause if you don’t, they will happily take their business to those who do.

Poor e-commerce personalization is the reason why 41% of consumers switch companies.

Additional Sales

Secondly, by personalizing your consumers’ experience, you can entice them to buy something that is not on their mind when they come to your online store.

Continuing with the above example, let’s say right now you are running promotional offers on four different products: footwear, baby clothes, jackets, and hats.

A consumer interested in buying a pair of jeans visits your e-shop. Of course, you don’t and can’t know in advance what this consumer wants.

But let’s say you’ve data that shows this very consumer came to your site two times in the last seven days and searched for deals on women’s shoes both times.

You can leverage this information by putting the promotional offer on women’s footwear in front of her when your site’s homepage loads on her browser.

There’s a good chance that she might like your offer and purchase two products, a pair of jeans and shoes.

On the other hand, if you show her some other offer first, she might not even see the footwear offer and leave your store with just one purchase.

How To Implement  e-commerce Personalization

You may say, “Ok, all this is good, but what do I need to do to offer a personalized experience to every customer?”

Invest in a good e-commerce personalization software program.

To customize a user’s experience, you need to collect humongous amounts of data and make sense out of it.

This is not something you can do yourself.

There are a number of tools that do this amazingly well. You should pick one that meets your needs and budget.

It would be a smart strategy to allocate a sizeable portion of your marketing budget to e-commerce personalization because if you crack this nut, you stand to gain big time.

As per reports, e-stores that handle personalization well will see a 15% increment in their profits by 2020.

However, don’t put all your eggs in one basket and focus solely on personalization.

There are many other factors that significantly impact the customer experience.

So make sure you work on them too.

One such key determiner is delivering the omnichannel experience.

In a survey conducted by HBR involving 46,000 shoppers, 73% of respondents said they used multiple channels for shopping.

Moreover, companies using four or more digital channels will outgrow those offering one or two channels by 300%.

Having great insights into trends which will shape the future of e-commerce is always desirable

So browse the web for more information and keep up with the world!

Want to start an e-commerce shop? click here to get a Shopify account

5’3 ray of sunshine and chocolate addict.

As the Head of Marketing and Content at Subscriptionly she uses every opportunity she gets to learn from others and then share the knowledge and generate fun and informative content.

She is a Toronto born world traveler, hungry for knowledge and ready to make a difference in the marketing world.