6 secrets about Printables Business you should know

6 secrets about Printables business

In my post the Ultimate guide to a Printables business, I wrote extensively about how to start a home business selling different types of printables. If you want to know what types of software to use and where you could sell your Printable designs then get to that post and read it.

In this post, I am going to share with you 6 secrets about a Printables business that you should know. I will be dealing with such questions as; how to make printables that sell, what are the key things to look out for in making printable designs so as to ensure that your designs are popular. Finally, I will also deal with the best selling digital items on Etsy.

Some people have often asked the question how much money can you make from selling Printables ?and I often think, what limit is there to the designs that we see daily, if there is no limit to what you see as designs daily, whether its on paper or canvas or even on clothing materials, mugs and beddings, then there is no end to how much you can really make. It might not be a get rich quick scheme, but if you are consistent and people love your work. You will definitely make a living out of it.

Printables designs have been with us since man learned how to draw, the advent of design software has made it easier for people to sit down on their computer, design stuff or even think up a quote and create very beautiful designs with it. And as long as men always seek to beautify their personal spaces then you are in business, so there is really no end to how much you can make from a printable designs business.

For the sake of not throwing around figures, I know that Sarah Titus makes close to 50,000 dollars per month selling her printable designs and also binders from her online store. This I believe she has probably surpassed by now because I am on her email list and I get her emails. So I know for sure that you can make a killing just using your design skills.

Now on to the Secrets about Printables Business you should know

1-Your design is key

The first of the secrets about Printables business is your design. A digital printable is a piece of art or quote or even a binder that is first seen before it is bought, this means that you have to have a design that is appealing to the eye. If you make designs that are not appealing, then you may find it difficult to convince the buyer to buy. Therefore ensure that your designs are appealing visually.

Make use of light colors that are bright and easily noticeable, ensure that you leave lots of white space to enable contrast to play a big role in getting peoples attention to your printables.

I will always advise too that you keep your designs simple and classic. People love it when a design is simple and easy on the eyes. A jumpy graphic that gives people a lot of movements here and there may not necessarily work, but to be fair, this is my personal preference and I have also seen a simple quote sell out on Amazon.

 

The content of your designs.

The 2nd of the secrets about Printables business is your content is important.

A printable design is used to convey a message be it a wall art, a quote or a binder, the most important this is that the content is top notch and superb. For example, a kid printable wall art should have friendly kids artworks that appeal to kids, it should not be complex and difficult to understand.

Depending on the functionality you had in mind, your design should deliver the message loud and clear. For example, I love to encourage people via my coffeesantea product, so I created a wall art quote that you can put in a coffee shop that is based on both coffee an encouragement.

I posted it on my Instagram page and got a lot of comments and reactions to that post. That’s is because the message was loud and clear. People felt encouraged just reading it, and it made me feel like I had made an impact with this design

You can get this wall art for just 2.99 British pounds- Click here to buy it

if you need a table framed picture, it can be adjusted to fit in a frame too.

Espresso coffee quote Printable wall art

3-Marketing:

The 3rd part of the secrets about Printables business is strong marketing skills.

After designing your Printables, you will want to sell it right, the secret to marketing your printable designs is first knowing who you designed it for, that way you can carve out your target market and begin to work towards selling to them.

Because printable designs are a highly visual product, I will advise that you ensure that the first platform you hit is Instagram, this because you get to display beautiful pictures of your designs, while also using the right hashtags to attract your consumers. Another place where you should also be active is Pinterest, this is because 70 percent of printable business consumers are mostly women, whether it has to do with kids, blogging or even binders for the home. Women are more likely to buy from you than men, so ensure that you go to platforms where they are available and be there. Plus Pinterest is a good traffic source for your business too, you don’t want to miss out on that.

 

4-Choosing the right Niche:

There is nothing like trying to be everything to everyone, it will likely not work, except you are a magician, that is why this 4th secret is very important.  Of all the points I have mentioned about the secrets of Printables business, this is the one that takes precedence as it sets the tone for the rest.

It’s important that you choose the right niche if you want to make an impact in your printables business. If you want to know the types of niches available in the Printables business, then you can read it up on my previous post.

You can choose to combine two niches if they complement each other for example, mom and baby niche or Business printables and home business designs. The most important thing is that you understand your market and you know how to find them. I had already mentioned some niches in my previous post so I will not repeat them here but if you want to know the trending ones this year here it is

Planners: They are a huge market right now on Etsy and if you are someone who is just starting out, I will recommend you try your hand on these

-Calendar Planners

-Blog post planners

-Monthly and weekly planners

-Fitness and health trackers

-Homemaking Planners

-Meal Planners.

-Hand lettering Binders

 

5-Functionality

The   5th secret about Printables business you should know is functionality. The thing you have to consider as a printable business owner or someone who want to start one is how functional is your printables business. Can people easily understand how to use it? Does your marketing strategy convey to the users what this planner or printable design will do for them? You have to be willing to demonstrate how your printable designs can be used so that people can see the beauty.

For example, if you have made a wall art, you must show how beautiful it looks by showing a picture of the wall art on the wall. That way, the buyer looks at it and knows that he or she will like to have such a wall art hanging in the house.

To achieve this effect, you do not necessarily have to hang the picture yourself and snap it, you can use a software that helps you to achieve that effect If you wish.  A good software that enables you to do so is wallapp.

You can also inform them where it can be used and also provide whatever help that is necessary to make it more appealing. If you are making a binder, have you designed your binder in such a way that it has enough offset for punching the holes for the spiral binding? These are the considerations you should make while displaying your designs or demonstrating your product.

In designing a product that must sell, you have to do whatever possible to get your buyers attention to the point of purchase.

6-Customer service is King.

Because you are selling a digital art does not mean you should just stick it there and expect the buyers to figure out how to access your product after they have paid, that is why this last of the secrets about Printables business is very important. If you have worked so hard to attract a customer, don’t mess it up with poor customer service.

You should have clear written instructions on how to access their file download after payment. You should also provide necessary technical help if they find it difficult to access your product after they have paid, an excellent customer service will keep them coming back to your store, plus they will give you reviews that will convince other people to buy from you.

Qualities of a Printables design that sells

-Beautiful design and font

-A clear demonstration of product use

-Classic and simplicity

-Funny and creative designs

-Good use of color complements

Key things to help make your designs popular

-Offer Freebies

-Offer little to nothing  some of your designs, for example, create 1 dollar deals in your online store so that if someone is just browsing through but don’t want to make a big purchase they can purchase the small-priced ones

-Create a buzz by collaborating with other people to launch your collection

-Look for ways creative ways of putting your designs out there, like making designs that are catchy and fun and posting daily on your Instagram page.

Having learned about the 7 secrets about your Printables business, I hope you implement them and be on your way to creating a profitable online business via the selling of printables

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Ultimate guide to a Printables Business

How to start a Printables Business

Printables business is a type of digital business that allows a person who has graphic design skills to sell monetize his products. It is a business which I will recommend to any stay at home mom who wishes to build a home business because the start up cost is small and it gives you the ability to earn passive income from home. It also gives artists an opportunity to express oneself creatively and earn money from it.

Once your design is up, all you need to do is to provide customer support for it and you are on your way to earning a good income.

I was inspired to write this post because I know what it is to be a stay at home mom who wants to augment her income or run a business from home. The circumstance you are in right now may not give you the opportunity to run a complete brick and mortar business, but if you have some graphic design skills or even if you don’t have any but have an interest in producing printables. You can turn it into a business and earn a good chunk of money from it.

In this post, I will be showing you how to start this business, where to sell your printables and different ways of monetizing your printable designs.

 

Defining a Niche for your Printables Business

Before you start your business, you have to decide what niche you will like to serve, I always believe that when you want to start a new venture, start with a niche you are familiar with. For more on discovering your niche, please Get My Free Ebook, I did a very good job of explaining how to discover your niche market there.

What kind of Niche will you like your printables to serve, if you are a food buff who likes recipes and the likes, you can design printables that present recipes in such a way that people will be willing to buy them, stick them on the Refridgerator and use them whenever they require. Here are some common niches you may like to consider.

  • Kids/ Baby: You could make Printables for Kids, baby stickers, printables to organize baby feedings or checklists for the baby’s doctors visit. you can also make designs for baby clothes, Fun printable binders for kids
  • Food: You can make printable grocery coupons, printable grocery lists, food recipe printables and simple organizational charts for the food pantry.
  • School: You could make Printable Graph paper, printable coloring sets for kids or teens in school.
  • Gifts: Printable greeting cards, gift certificates, printable gift sets, printable gift tags.
  • Organizational printables: This may include checklists, Binders, homemakers checklist, e.t.c.
  • Blogs: Printables that helps bloggers organize their content, schedule their posts and plan their content output.

There are a lot of ideas that you can design printables around, just brainstorm around what you are familiar with before you set out to create a printable design around it.





Tools for your Printables Business

It’s easy, just a few things and you are good to go:

  • A Laptop computer or desktop
  • Design software: I recommend the following

Canva.com : Canva gives you the opportunity to design stuff you like using their already made templates,  I use canva a lot because I like their features. It actually works well if you are beginner designer with little or no skills. Canva will enable you to make designs that are easy to use and also beautiful. They have a paid feature though where you get to resize your pictures, the only downfall with that feature is that the resizing is still withing the context of their own design sizes, you can’t resize your pictures to what you want especially if your dimensions are not in their bouquet of offerings. Where you want a picture that is paid, it’s often a dollar to buy the picture that you like.

I get most of my pictures from Canva because I love that someone with zero design skills can pick up their templates and design something good.

Picmonkey: There has been a lot of raves about picmonkey, I haven’t used it before but most write ups about it says it’s a beautiful platform to use in designing your printables. It has the option for resizing your pictures to the size you want. So if you are someone who can afford to pay their monthly paid feature then you can sign up with them. They have a free trial period of 7 days, so you can use it to check them out to see if you like what they have to offer. You can edit your photos, touch up your designs or create an entirely new design or even collage what you already have.

Adobe Illustrator: This is also a design software with a paid feature that enables you to design your printables. It’s a good one but I will recommend that if you are new to designing stuff before you run off to start paying a monthly subscription. You can try out your skills by designing with the free options like Canva first as you get better and make more sales, you can then begin to use a paid version. Their plans vary but the popular Indesign option goes for 19 dollars if you are signing up for an annual plan.

Photoshop elements: Much like the Adobe Illustrator too, you will have to pay a monthly fee before you can use it.

 

Fonts: Fonts are a great part of designing printables because they give you different options that will help you letter your printable material. Shopping around for a good font will go a long way in determining how good your design will turn out. A good Place to get your Fonts from will be at the creative market. There are also free fonts out there that you can use to make your designs pop. Examples of free fonts are Brela, Comfortaa, Ubuntu, Chivo, Jura, clear sans. There a lot out there you can research to find one that suits you.

Caution: Don’t forget to watermark and password your design on PDF to prevent theft.



 

How to sell your Printable designs.

Since printables are digital products, there are many ways to sell your designs.

 Etsy: Etsy is a platform that enables you to sell your handmade goods, so it’s the best place to sell your handmade printable designs. For a listing price of 2 cents, you can set up your shop on Etsy and begin to sell. For more on how to start an Etsy shop read my post on how to set up an Etsy shop

 Zazzle: Zazzle is a platform that allows you to sell your designs to them so they can be used on different types of objects like mugs T-shirts, pillow cases or even table mats. You earn commissions for every sale that they make on those objects.

Society 6: society6 operates much like Zazzle, you earn money commissions for your designs, while they do all the hard work of printing your designed printables and shipping it to the buyer.

Redbubble.com: Redbubble puts the designer’s printable designs on different categories of their stuff like Men’s T- shirts, women’s wear, wall art, home décor, casings for phones and a whole lot of other stuff they have on their site. The good thing is you get to decide where you want your designs to be put and you get paid a certain percentage of the sale of the material that your design is on.

Shirtcity: Shirt city operates similarly to Redbubble, you get a commission for the designs you make and they put those designs on shirts. The company is responsible for the packaging and shipping to the customers. To sign up with shirt city click here: CLICK YOUR SHIRT!

Sell on your own site: I believe that as you succeed in selling on the different platforms above, you may begin to desire to sell on your own website if you have one. If you do not have one, then its time for you to start a blog ad create an online presence that will enable you to write about what you do and also sell your products through it.  A good eCommerce platform that will make it easy for you to set up your online shop is the Shopify platform. It will give you the needed resources to get your eCommerce store up and running without many problems

Design for others as a Freelancer: You can also sell your designs to others for them to use, especially for Bloggers who may love your work but do not have the skills to do what you do, you can  choose to make custom made designs for them and charge them a one off fee to use your designs.

Create an Ecourse: You can also create an e-course and teach people via your blog how to make those designs, you will make a ton of passive income from your course. To learn how to create an e-course, read this post I wrote on a breakdown on how much it will cost you to create a course that people will pay for in other to learn from you.

This post I wrote so inspired me that I went on and started 2 online stores withing 2 hours, read about it Here

For more on how ideas on starting a home business as a stay at home mom:

REVEALED!!!!!! 6 EASY STEPS TO TRANSITION FROM A STAY AT HOME TO A WORK AT HOME MOM

How I Ran My Training Solutions Company from Home

7 Helpful Tips for the Home business owner and a Free Ebook